These vegan, cruelty-free colours have a low ammonia content, which enables the colour to greater respect and protect the hair fibre while preserving the hair's shine. This also makes the colour more gentle on the scalp than other colours with a higher ammonia content. These low ammonia formulas have an allergen-free fragrance and are completely free from parabens, and they contain the following active ingredients:

• Plant-based keratin to strengthen the hair, making it more resilient.
• Argan oil and grape seed butter to nourish and seal the cuticle, improving the hair's shine and manageability. These ingredients also have natural antioxidant properties that protect the hair from damage caused by free radicals. Argan oil is also enriched with vitamin E, linoleic acid, omega 3, omega 6 and fatty acids.

First, mix Insight INcolor Permanent Colour with developer in a 1:1.5 ratio in a non-metallic bowl. Then apply the mixture to dry hair using a tint brush. Leave the mixture on the hair for 35 to 40 minutes, then emulsify the colour. Next, Insight recommend for you to wash the hair thoroughly with Post Chemistry Neutralising Shampoo and apply Post Chemistry Neutralising Mask afterwards.

Avoid contact with the eyes. If this product gets into the eyes, rinse it out thoroughly with clean water. Use this product only as directed and keep it out of reach of children.

These permanent hair colours are for professional use only.

Aqua/Water, Behenyl Alcohol, Cocamide Mea, Stearic Acid, Glyceryl Stearate, Ammonium Hydroxide, Cetearyl Alcohol, Parfum/Fragrance, Lauryal Lactate, Octyldodecyl Lactate, Tristearyl Citrate, Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, Hydrolyzed Corn Protein, Argania Spinosa Kernel Oil, Vitis Vinifera (Grape) Seed Oil, Ascorbic Acid, Hydrogenated Vegetable Oil, Sodium Hydrosulfite, Sodium Gluconate, Propylene Glycol